Benjamin F. Edwards & Co. makes it a priority to give our financial consultants and clients the comprehensive information they need to make smart investment decisions, and the ability to act on those decisions in a timely and efficient manner. Our partnerships with blue chip, third-party solution providers are essential to these efforts as we deliver on this commitment to our clients each and every day.
Through this unique business model, we leverage our partners’ competencies while continuously enhancing our capabilities. The result is our ability to deliver outstanding technology as well as compliance and operations support without being burdened with costly and inflexible legacy systems.
For trade processing, settlement services and operational support, we use Pershing LLC, a BNY Mellon Company. For 70 years, Pershing has been a leading global provider of financial business solutions.
The company services many of the world’s most respected financial institutions and has more than $1 trillion in client assets held in custody. Its parent company, BNY Mellon, has over $26 trillion in assets under custody and administration and is one of the highest rated banks in the country.
Pershing is a member of SIPC and also offers coverage in excess of SIPC limits.
Figures current as of June 2012.
We place a priority on delivering a fully integrated workstation to our financial consultants that is accessible from the office or on the road. In fact, according to the most recent technology survey undertaken by Financial Planning magazine in December 2011, the majority of the solutions we’ve implemented are at or near the top of their class. Core principles for any technology used at Benjamin F. Edwards & Co. – simplicity and reliability.
Anchoring our technology platform is Pershing’s highly-regarded NetX360 multi-purpose platform, which is used by more than 100,000 financial services professionals. Pershing dedicates more than $300 million annually for research and development.
MoneyGuidePro, highly-rated as one of the industry’s leading planning solution, is provided to all of our financial consultants as the standard solution for financial planning.
Albridge, our performance reporting solution, finished at the top of its category in the Financial Planning 2011 tech survey. The solution is fully integrated and provides comprehensive portfolio management services for our financial consultants.
Salesforce.com is the contact management solution of choice. It too is a regular high-achiever in industry surveys and we have customized the tool to meet our financial consultants’ needs.
By relying on outside partners for their expertise and scale, we are able to provide a high-touch, service-oriented infrastructure that matches our growth, keeps us current with cutting-edge technology, and enables us to promptly add to our capabilities as needed.
At the same time, our financial consultants are able to comprehensively support their client’s needs from a number of different perspectives, including by individual account, by household, or on a comprehensive portfolio basis.